Tuesday, July 5, 2011

Social Media Powers Laptops and More for Wounded Troops


PASADENA, Calif.June 30, 2011 /PRNewswire-USNewswire/ -- As the number of American Soldiers, Sailors, Airmen and Marines suffering battlefield wounds continues to grow, today's economic challenges continue to squeeze military support nonprofits.  Soldiers' Angels Project Valour-IT -- which has supplied over 6,000 severely wounded Soldiers, Sailors, Airmen and Marines with adaptive laptops and other devices to aid their recovery and reintegration -- is addressing that squeeze with a fundraising technique it pioneered: online competition.  
Held July 1-14, the Valour-IT fundraising competition will draw on blogging, Facebook, Twitter and other social media to raise money and awareness for the needs of wounded troops.  Divided among four "virtual teams" named in honor of U.S. military service branches, participants will also use flyers, word-of-mouth and traditional media outlets to spread the word.  The goal is to raise at least $100,000, which will meet increased demand for Valour-IT services through October 2011.  
"Project Valour-IT changes lives," says Soldiers' Angels founder Patti Patton-Bader. "Wounded heroes report that being able to use a laptop helps them feel whole again.  Physical therapists are actually designing therapy sessions around Wii Sports!  And something as normal as a handheld GPS reduces stress and helps a hero cope.  It's just amazing what this project does!


http://www.prnewswire.com/news-releases/social-media-powers-laptops-and-more-for-wounded-troops-124763393.html

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